At SPD Technology, we bring together a team of like-minded people who are driven by the desire to bring value through their work, united in their commitment to high performance and delivering custom, cutting-edge tech solutions that drive clients’ growth. We empower our people with a culture of excellence, and enable them with the opportunity to uphold their accountability to contribute on each level. We value humanity and collaboration, encourage professional and personal growth, and foster a supportive and flexible work environment where everyone’s contribution is welcomed.
About the role:
As the Director of Marketing, you will lead the marketing organization at SPD Technology. As the company’s senior-most marketing leader, you will play a key role in shaping strategy, driving brand development, and executing the Go-to-Market plans for all of our offerings. You will lead a dynamic marketing team, ensuring operational excellence across all functions. In collaboration with the Sales team, you will refine and communicate value propositions to the market, ensuring a steady flow of leads into the pipeline.
We’re looking for you if you have:
- Proven experience in a senior marketing role within the IT Services industry, preferably at the Director level or above.
- Strong understanding of and experience in content creation, digital marketing, PR & communications, and corporate branding.
- Excellent leadership and people management skills, with a track record of building and developing high-performing marketing teams.
- Demonstrated success in creating and executing marketing strategies that drive business growth and deliver measurable results.
- Outstanding written and verbal communication skills, with the ability to convey complex ideas effectively (minimum C1 level of English).
- Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
- Highly organized, detail-oriented, and able to manage multiple projects and priorities simultaneously.
- Proven experience in building efficient marketing organizations, defining specialized functions, and delegating responsibilities effectively.
Sounds like you? Here are some of what you’ll be doing:
Marketing Strategy and Planning:
- Analyze market trends and competitors to identify new opportunities and positioning strategies.
- Provide strategic insights to inform the overall business strategy.
- Develop and execute comprehensive marketing and Go-to-Market plans for all value offerings.
Branding:
- Define and maintain the company’s brand identity.
- Strengthen SPD’s brand recognition and reputation in the market.
- Build brand awareness among potential and existing clients, fostering client advocacy and loyalty.
Marketing Channels:
- Oversee digital marketing activities, including website management, SEO, SMM, and other relevant channels.
- Develop and implement an inbound marketing strategy aimed at lead generation for the Sales team.
- In close partnership with Sales and Delivery teams, lead marketing campaigns focused on brand awareness and pipeline growth through events, webinars, and client conferences.
Communications & PR:
- Lead the PR and communications function to ensure consistent and impactful messaging across all media and markets.
- Ensure cohesive messaging across all platforms and channels.
Marketing Operations and Excellence:
- Hire, mentor, and develop marketing team members, ensuring their professional growth and efficiency.
- Monitor key marketing performance metrics and provide regular reports to senior leadership, offering insights and recommendations for improvement.
- Stay informed about industry trends and best practices to continuously enhance marketing strategies.
- Select and manage external marketing service providers to ensure market leadership and operational efficiency.
What’s in it for You
Reveal great tech solutions
Join the team of experts who create custom, cutting-edge tech solutions for world-renowned businesses, fueling client growth. Unleash your potential, tackle new challenges, and be part of a team that values your skills and contributions. Focus on long-term impact and building tailored, long-lasting partnerships with our clients.
Experience an agile and flexible working environment
Enjoy the freedom of fully remote work with a flexible working schedule. Empower yourself with a stable workload and a stable income, supported by provided laptops and licensed software. We focus on lasting cooperation and unite result-oriented individuals who stand on a high-performance approach to work.
Embrace the opportunity for personal and professional growth
Benefit from performance and merit reviews, elevate your skills with personal development plans, and individual learning through the corporate library, public speaking support, and more.
Be among like-minded people
Work with a team of one mind who cares about what they do and how they do. Collaborate with top-notch experts who are always ready to help and support you through any challenges. Join company-wide tech and cultural events, and contribute to meaningful CSR initiatives that resonate with your values. Feel supported by your HR, and take advantage of our referral bonus program.
Interview steps:
- Interview with the recruiter;
- Interview with VP, People & VP, Delivery
- Interview with VP, BizDev
- Interview with CEO.
Embrace the opportunity to innovate with us!
