Highlights
- Disrupting Ticketing Industry: delivered a product that outshines similar solutions like Eventbrite, quickly gaining a reputation as the most reliable ticketing platform for students and regular people who want to share free and paid tickets to their events.
- Remarkable Customer Experience: developed a platform that handles 62.5% more traffic compared to the initial expectations of our client, ensuring the stable performance of the Web service and a mobile app even during peak activity for the most popular events.
- Cloud Expertise at Scale: showcased flawless integration of Amazon Web Services (AWS) DynamoDB and serverless stack, proving once again the exceptional proficiency of our experts in modern cloud solutions.
Client
Our client is a startup offering an innovative and invite-only event ticketing platform designed to streamline event management and enhance the guest experience. The dedicated team from SPD Technology was hired as the only technology provider to bring this vision to life due to previous proven experience in building outstanding cloud solutions.
Country 
Industry 
Team Size: Product
The product is a highly scalable web service and mobile app aimed to provide users with a comprehensive platform for organizing events, facilitating seamless sharing with others, and managing ticket issuance. The purpose of this solution is to streamline the event planning process, enhance communication and engagement between organizers and attendees, as well as provide a centralized platform for all aspects of event organization, sharing, and ticketing.
Goals and objectives
- Develop a Robust Web Ticketing Service from Scratch: building a user-friendly platform for customers to browse events, purchase tickets, and manage bookings in real-time with an intuitive interface for event listing, selecting seats, completing transactions, and canceling.
- Create a Modern Mobile Application for Ticket Scanning: delivering a mobile solution for fast and reliable ticket validation through QR and barcode scanning. The mobile app should also support offline functionality for areas with poor connectivity, and synchronize data with the main system to prevent any issues.
- Ensure Scalability for 10,000 Concurrent Users: designing an infrastructure for handling high traffic without any compromises in the performance area. This involves working the way to implement load-balancing and distribute user traffic across multiple servers, and using cloud-based tools to scale resources dynamically based on demand.
Project challenge
- Ensuring High Scalability: create a solution that can scale dynamically without any decrease in performance or reliability, which involves designing a backend that distributes traffic across multiple servers efficiently and choosing the right cloud infrastructure for on-demand scaling.
- Effective Performance Testing: simulate different user loads and analyze how the system performs under pressure.
- Spike Testing for Sudden, Extreme Increase in Users: ensure that the system doesn’t crash or slow down significantly when rapid bursts of user activity in buying tickets for a particular event occur.
Solution
We started working on this project completely from scratch and to achieve set goals assembled a dedicated team of five experts for the whole duration of the project:
- Project Manager
- Two Back-End Developers
- Front-End Developer
- Solution Architect.
After initial research, it was decided to base the solution’s architecture on Amazon Web Services (AWS) serverless stack. In particular:
- AWS Lambda is responsible for code execution in response to requests.
- AWS API Gateway for managing and routing API calls.
- DynamoDB with a Single-table design to enable fast and scalable data storage.
Leveraging AWS Lambda’s automatic scaling capabilities and API Gateway allowed our team to solve one of the biggest challenges of this project, handling sudden increases in traffic without manual intervention. Low-latency data access even with a large volume of transactions was possible due to our implementation of DynamoDB’s Single-table design that was optimized for quick and efficient querying.
As it turned out, our choice and practical implementation of the architecture not only allowed the system to scale dynamically but also helped to optimize operational costs as well, because serverless technologies only consume resources when needed. So, from the technical perspective, the client received a fast, stable, and cost-effective platform tailored to support large-scale events with high demand.
The following step was to test the system, and the actual tests were not a challenge for our team, as they are very experienced in similar projects across a variety of industries. However, based on the results of those tests, they needed to skillfully fine-tune the system to prevent any possible bottlenecks and maximize performance. Our team successfully conducted rigorous testing of the worst-case scenarios, adjusted the system accordingly, and developed effective recovery strategies.
Tech Stack
-
React -
Vercel
- React Native
-
Node.js -
Fastify
-
Auth0 -
Stripe -
Intercom -
Unsplash -
Twilio -
Artillery -
Playwright -
Sentry
-
AWS -
Lambda -
S3 -
CloudFront
Our results
Our team successfully delivered a modern ticketing solution, exceeding the client’s expectations and making a significant impact on the market, attracting a wide user base thanks to its undeniable advantages over the competitors.
- Smooth User Experience During Peak Usage: delivered scalable and highly responsive system able to handle 16,000 concurrent users, processing 1,700 Requests Per Second (RPS) with a 95th percentile response time of 233 milliseconds. This result is a significant increase compared to 10,000 concurrent users initially required by the client.
- Moving to The Next Iterations of The Product: we remain partners with the client and plan to provide more maintenance and QA services. Our experts continue to monitor the health of the system, optimize the database, plan future capacity, and provide security patches and updates. As for Quality Assurance, we plan to automate load and performance tests with AWS CodeBuild.
Highlights Client The client is Poynt, a B2B company operating in the eCommerce and FinTech industry. Poynt provides its...
Explore Case